Kriton Arsenis’ political campaign
We managed the political campaign of Kriton Arsenis, a young, progressive Greek politician who made his mark in 2019 by being elected to the Greek Parliament on an eco-conscious platform.
Getting an MP elected with an eco-conscious platform.
We bet you weren’t expecting a political campaign in our portfolio—but surprise, we absolutely do! In 2019, we worked with progressive Greek politician Kriton Arsenis to secure his first election as a Member of the Greek Parliament for the B2 constituency of the Western Sector of Athens.
Together, we crafted a campaign that effectively spotlighted his agenda on Environment, Public Health, Food Safety, and Fisheries—all areas of his expertise and passion. Our strategy honed in on the unique challenges of West Attica, a working-class, industrial district often overlooked compared to other parts of Attica. Key issues included the Tritsis Environmental Park, the Filis landfill, the promotion of Iera Odos, and improving the overall quality of life in the area.
At the time, environmental issues were far from the forefront of public discourse in Greece, making this campaign particularly challenging. We tackled this by presenting practical, multi-faceted solutions to environmental problems, illustrating how addressing these issues could directly enhance the quality of life for the local community. This approach not only engaged constituents but also helped shift the conversation, ultimately leading to Kriton’s successful election to Parliament.
It was a campaign driven by progressive values and a commitment to meaningful change—and we couldn’t be prouder of the results.
Website & Social media
Location
Athens, Greece
Deliverables
Political research
Strategic Planning and Consulting
Design, develop, and execute the political communication campaign
Lobbying, Media, and PR activations
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