Drops of Greece
Our most personal project yet: a bold, explosive fusion of science, skincare, creativity, business development, marketing, passion, and most importantly, our heritage.
More than a brand.
This time we designed a concept.
Drops of Greece: A Manifesto of Living Life to the Fullest
With years of experience and collaboration with beauticians, skincare experts, studios, salons, and pharmaceutical companies, we’ve been at the forefront of innovation in the skincare industry. From novel discoveries and cutting-edge R&D to emerging trends, our journey has consistently been about pushing boundaries.
So, it felt only natural for us to embark on a venture that embodies everything we stand for: Drops of Greece.
But Drops of Greece is more than just another skincare brand. It’s a lifestyle statement, tailored for the modern urban explorer, the outdoor adventurer, and anyone who seeks to live life fully and authentically—whether indoors or out.
This is what we believe in. This is our manifesto:
Let us take you on a quick tour of the thought and development process behind Drops of Greece—a contemporary Greek brand rooted in the eternal Greek idea of constant discovery.
We define contemporary as the response to timeless values, questions, and desires in a way that speaks to the present moment—neither tied to yesterday, nor waiting for tomorrow.
The Logo: A Modern Ode to Cycladic Elegance
The design of our logo draws inspiration from the abstract forms of Cycladic marble figurines, celebrated as the most elegant creations of Cycladic art. Our process focused on re-imagining the essence of the Cycladic figurine’s torso for the modern era, while preserving its core aesthetic values.
The result? A logo that creates a subconscious connection between past and present, blending heritage with innovation. This timeless yet contemporary form ensures it will remain a communication tool for years to come, just as the figurines themselves have endured through the ages.
For the logotype, the forms have been created and inspired, both by the abstract forms of Cycladic marble figurines and the unique cycladic architecture.
Although Cycladic marble figurines and vases captivate modern viewers with their translucent whiteness, their creators had a deep love for color, using it liberally for practical and symbolic purposes.
Inspired by the basic colors they favored—red, blue, yellow, and melano—and the material characteristics of marble and clay, we crafted the Drops’ palette. By reinterpreting these hues into modern, urban variations, we infused the palette with a contemporary character that reflects both heritage and innovation.
The result? A color story that bridges the ancient and the modern, embodying the timeless spirit of Cycladic artistry in a way that resonates with today’s world.
Drops of Greece weaves a novel, contemporary narrative about Greece, seamlessly blending its modern identity with its ancient heritage.
This concludes our quick tour, and we hope you’ve enjoyed it as much as we did crafting the concept and philosophy behind Drops of Greece. Here’s to celebrating timeless beauty in a truly modern way.
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